Flat hierarchies and flexibility in the workplace are important to many employees today. Being able to work from (almost) anywhere at any time is a big plus, especially for younger employees. But even in times of home office, sabbaticals and workation, joint events ensure the very team spirit that is the basis of success. What was neglected during the Corona era is now possible again - celebrating together, laughing together and toasting to the next projects. Whether casually in the beer garden or in the noble event location: celebrating together also means growing together. Team parties, events and gifts make it possible. They show appreciation, strengthen cohesion and increase the motivation needed to master the challenges of the future together.
Loose for team building
But what do employees value most when it comes to joint celebrations or events? The media production company Vogelsänger Studios has investigated this with the help of a nationwide survey of 800 employees of companies with 500 or more employees. The resulting study, "Influence and Impact of Employee Events in Large Companies," shows on the one hand that the interpersonal aspect in particular is still important for a large proportion of employees. According to the study, they attach importance to team-building events, but culinary offerings and culture are also important to them. This is followed by the informal opportunity to exchange ideas. Precisely because many employees today rarely meet in person and communication tends to take place via email, Slack or video conferencing, a joint celebration is seen as a welcome change. "In addition to the usual speeches, presentations, and a show and entertainment program, sufficient space and opportunities should be provided for personal exchange, with the aim of improving the relationship between colleagues and their superiors and thus increasing employee motivation. Companies should pay particular attention to this when planning and designing employee events," says Christian Tjo, Director Business Development, at Vogelsänger Studios.
About one-third of respondents in the Vogelsänger survey said that recent employee events had had a positive impact on their attitude toward their employer. The very fact that companies take money into their own hands to put on something special for the team is viewed positively. A certain catch-up effect also plays a role here, as corresponding events were canceled or not even planned in previous years due to Corona.